Google has introduced a new attribute for businesses listed on Google Business Profiles, specifically designed for “disabled-owned” businesses. This attribute is intended to highlight businesses owned by disabled entrepreneurs. When businesses choose to identify themselves as “disabled-owned” in their Business Profile, this attribute will be visible on their listings in both Google Maps and Google Search. Google has expanded its existing business attributes, which already include options like “Asian-owned,” “Black-owned,” “Latino-owned,” “LGBTQ+ owned,” “veteran-owned,” and “women-owned.” You can easily add the “disabled-owned” attribute by editing your Google Business Profile through Google Search.

Google has also introduced several additional features to enhance the user experience on Google Maps and Google Search:

1. Use screen reader capabilities with Lens in Maps.

2. Accessible walking routes in Google Maps for easier navigation.

3. More extensive information on wheelchair accessibility.

4. Enhanced customization options for Assistant Routines.

5. Improved search functionality in the Chrome address bar.

6. Enhanced camera accessibility for your Pixel. Adding these distinctive labels and attributes to your business listing has the potential to draw more attention and increase foot traffic to your physical store.